WaPo’s latest reporting on mental illness the desire for control over our lives:
According to Allied Market Research, the global astrology industry was valued at $12.8 billion in 2021, up considerably from $2.2 billion in 2018. By 2031, it’s expected to rise to $22.8 billion.
Absent another crisis like the pandemic, though, I expect it’ll actually drop. The newer generations are more data-driven, and when those folks apply analysis to the accumulated data of a few years, astrology will be – once again – revealed as a fraud, a grifters’ tool.
And those who can socially afford to walk away will do so.
But if there’s another crisis, all bets are off.