Pareidolia:
The ability to see pictures in random forms – as in clouds, tea leaves, and inkblots – is known as pareidolia; the images themselves are called simulacra. Some publicized examples I have made pilgrimages to to [sic] examine include the face of Jesus in the skillet burns of a tortilla; … [“Investigative Files“, Joe Nickell, Skeptical Inquirer (March/April 2017, not online)]
You see pareidolia used relatively frequently in SI.
