Sultan Sooud Al Qassemi summarizes the current state of social media in the Arab world on PS21:
Although Al Qaeda has used social media to a limited degree over the past few years beyond posting their videos on YouTube, their breakaway group ISIS has taken its use another level. For starters, ISIS videos have been of a much higher production quality than Al Qaeda, using Hollywood-like special effects. In one of the videos posted online, the ISIS killer draws his knife to behead a hostage as the film cuts to slow motion to increase the dramatic effect. In a subsequent ISIS video of the beheading of 18 Syrian regime soldiers, the sound of beating heartbeats is added to the soundtrack. ISIS’ most gruesome upload to date featured the burning alive of a Jordanian pilot in a 21 minute video“that imitates the production values of documentaries aired on outlets like the History Channel”. The film ends by showing alleged homes of other Jordanian pilots identified through aerial mapping technology.
Since July 2014 ISIS has also been publishing an online magazine called Dabiq, now in its fifth issue, available to download in PDF and published in English. The propagandist publication, which without the gruesome content would look like a lifestyle magazine, features interviews with fighters and stories about recent conquests by the terrorist organization. The group has also used popular hashtags such as #WorldCup2014 to disseminate their videos and flood Twitter with their messages.
Conclusion:
What initially was a space for liberal minded technology geeks and activists is now a darker, gloomier world in which threats are made and videos of brutal beheadings and government flogging of liberal activists are shared and cheered. Today the social media landscape in the Middle East resembles the squares and streets of the Arab Spring cities of yore: it is a new battleground for hearts and minds between regimes, Islamists and activists; between young and old; between freedom and constraint.
There are signs of hope, though. In the midst of the all the doom and gloom, comedy from the likes of Bassem Youssef, Karl Sharro and Fahad Albutairi has become a tool to counter the growing online restrictions. Satire, “the weapon of the powerless against the powerful” has angered brainwashed ISIS followers and countered racist and Islamophobic coverage in the wake of the Charlie Hebdo massacres. One thing is clear: the liberal minded activists of the Arab Spring may be down, but they are certainly not out.
The easy thought: any weapon can be turned against you. But there’s a limited audience for brutality, and brutality begats brutality and little else. For those who exist through its employment, they may enjoy limited success, but I do not imagine living in such a society brings one much pleasure.